Colors of autumn – fashion painted by nature
After a capricious summer, easing into autumn doesn’t feel so overwhelming anymore. Autumn has its wonderful sides, and my favorite is the chance to build layered outfits and discover the collection’s new colors. This year, the By Insomnia color palette is especially beautiful.
In line with current trends, we drew inspiration from nature when choosing our colors. Deep burgundy, juicy cherry and elegant violet echo autumn leaves, fruit and reddening wild vines. In these shades you’ll find both brand-new styles, like the ROSARIO blouse and the JERRY dress, cotton blouses, dresses and warmer sweatshirts in brushed fleece, as well as our classics: the MEGAN dress, the FOXY t-shirt, the EDEN hoodie, and the OLIVIA blouse.
Shades of chocolate brown also take a special place in this collection. It’s one of the hottest trends of the season — seen on fashion runways and in many brands’ collections. You’ll find it in our new, soft loungewear set: the ANIELA hoodie (our brand-new design) and the MADALINE pants with a comfortable elastic hem.
We haven’t forgotten cool shades inspired by the autumn sky either — navies and greys. And in the first half of October, our newest styles will arrive in several shades of autumn green. It’s a color that fits perfectly with the trend of harmony with nature, while offering plenty of styling possibilities.
The By Insomnia autumn palette was designed so that each color works beautifully together. Burgundy can be paired with grey, chocolate brown with green, and navy with violet. This way you can create outfits that are cohesive, fashionable, and above all — comfortable.
Check out our autumn NEW ARRIVALS and find something for yourself!
Wishing you a sunny autumn,
Natalia